Quick answer: Texas, California, and Florida lead the US in total franchise location count. On a per-capita basis, Nevada, Tennessee, and Georgia punch above their population weight.
Top 10 US states by total franchise locations (2026)
- Texas — ~85,000 franchise locations
- California — ~78,000
- Florida — ~62,000
- New York — ~46,000
- Pennsylvania — ~38,000
- Illinois — ~36,000
- Ohio — ~34,000
- Georgia — ~31,000
- North Carolina — ~30,000
- Michigan — ~26,000
Top 10 states by franchise locations per 100,000 residents
- Nevada
- Tennessee
- Georgia
- South Carolina
- Oklahoma
- Arizona
- Florida
- Kentucky
- Indiana
- Missouri
What this means for go-to-market teams
Sales territory and field-rep planning that uses population alone misses the franchise opportunity. A rep in Nashville or Las Vegas has materially more franchise operators per square mile than a rep in Manhattan, even though Manhattan has more total population.
Franchismo's location data is mapped to MSA and county, so you can build territories by real franchise density — not by population proxy.
Numbers above are approximate, aggregated from FDD filings and state registrations. Refreshed monthly inside Franchismo.